Tunisia sets historic record with over 11 million tourists in 2025

A record that marks Tunisian tourism's revival

The year 2025 will be etched in the history of Tunisian tourism. With over 11 million visitors welcomed on its soil, Tunisia has not only surpassed its previous record of 9.4 million tourists set in 2019, but has also demonstrated the strength of its post-pandemic recovery. This remarkable figure represents a progression of more than 17% compared to the pre-crisis benchmark, testifying to the destination's renewed attractiveness.

Tourism revenues follow the same upward trajectory, reaching 8,096.9 million Tunisian dinars, a 6.5% increase compared to the previous year. These financial results reflect not only the increase in visitor numbers but also an upscaling of Tunisia's tourism offerings, with average spending per tourist steadily rising.

Early 2026: momentum confirmed

The first indicators for 2026 are equally encouraging. By the end of February, tourism revenues had already surpassed the symbolic threshold of one billion dinars, a level reached earlier than in previous years. This early performance suggests another record year for the sector. European markets, notably France, Germany, and the United Kingdom, continue to provide the bulk of visitors, while Eastern European and Maghreb markets are experiencing sustained growth.

For travelers passing through Tunis-Carthage Airport, this influx translates into an enriched air service offering. New direct routes have been inaugurated, and frequencies on existing lines have been increased to meet growing demand. Low-cost carriers are also multiplying their services to the Tunisian capital, making the destination more accessible than ever.

What this means for travelers

This record growth has concrete implications for visitors. Hotel infrastructure has been modernized, with several upscale establishments opening in Tunis, Hammamet, and Djerba. Services at Tunis-Carthage Airport have been improved, with reduced waiting times and new shopping areas. Travelers now benefit from a wider choice of accommodation, flights, and experiences, at rates that remain competitive compared to rival Mediterranean destinations. It is the ideal time to discover or rediscover Tunisia.